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Google Goes on a Domain Shopping Spree worth $10M+ with “LOL”

| On 04, Jun 2012

Technorati Verification Code: VRSMKH4VDN8C

Google goes on a web domain extravaganza as it has brought home more than 50 top-level domains to their ownership with likes of .google, .youtube, .docs, and interestingly – a “.lol” domain name. Yes, it is now a domain name as its presence in the everyday online human vocabulary set off its popularity in the cyber world. Thus, being a top-level domain name is just next to it. Why did they spent $10M? The domains they got costs them a whopping $185,000/domain! Pretty high against a regular $10 domain name (.com, .org, .net) we usually get, right?

lol

Photo: adventuretime.wikia.com

Now you might be thinking how the heck did Google bought the ownership and administration of more than 50 top-level domains when there are still only 28 top-level domain names currently available? It is because ICANN (Internet Committee for Assigned Names and Numbers) intends to expand it even more and obtained a huge 1,900+ applications for addition in the list. In a statement by Vint Cerf, he said “By opening up more choices for Internet domain names, we hope people will find options for more diverse—and perhaps shorter—signposts in cyberspace.”

What do you think about the “.lol” domain? I think that domain will be used for the joke/gags sites soon because it is the what it is used for after all. LOL!