MediaDonuts by Aleph, a multinational online advertising and technology company, has announced a strategic move to rebrand as a unified Aleph in the Asia-Pacific (APAC) region.
This rebranding completes Aleph’s acquisition of the digital advertising business from Entravision Communications Corporation in the summer of 2024, solidifying Aleph’s footprint across APAC.
With this action, Aleph looks to strengthen its global access in the region, including its partners and clients. The rebrand will also bring deeper local expertise to empower clients with integrated business offerings and deliver the best solutions.
As a unified entity, Aleph offers integrated opportunities across 150+ markets globally, showcases over 60 exclusive partnerships with leading digital media platforms, and connects over 26,000 advertisers to billions of consumers.
“By fully consolidating our APAC operations under the Aleph brand, we are achieving a new level of strategic alignment between global digital media platforms and the region’s vast opportunities,” according to Gastón Taratuta, CEO and Founder of Aleph Group.
“This unified identity is a unified vision serving clients and partners. It underscores our commitment to continuous innovation and ensures that the unique demands and immense potential of APAC directly contribute to, and benefit from, our overall global leadership,” he added.
The rebrand from MediaDonuts by Aleph to Aleph will take effect in India, Indonesia, Malaysia, Philippines, Singapore, South Korea, Thailand, and Vietnam.