Transsion, the mother company behind Infinix, TECNO, and Itel, is on a roll in the Philippines.
This latest update came from Omdia’s Southeast Asia smartphone shipment report for Q2 of 2026. It shows that Transsion managed to stay on the top spot by having a 33% market share.
Xiaomi climbed to the second spot with a 22% market share, while Samsung suffered a decline, dropping to the third spot.
HONOR finally cracked the top list by climbing to the top spot with a 10% market share, beating OPPO, who suffered a loss on the said quarter.
The rankings are good news to some, and bad news to others. What’s clear is that all of them suffered negative annual growth in that quarter for the whole region.
Omdia attributes the decline to the current memory costs, and they expect it to intensify in the second half of the year. In fact, Omdia forecasts that the SEA smartphone market will decline by 25% in 2026.