After a handful of teasers and countless rumors, the Moto X was finally unveiled by Google-acquired smartphone maker Motorola last week. Equipped with mid-range hardware, the two companies intend to match this flagship device with the likes of Apple’s and Samsung’s own models.
Indeed, it’s a quite a bold move for this middling smartphone to face high-end gadgetry such as the iPhone 5 and Galaxy S4. Motorola, however, claimed that they had spent countless hours to make the Moto X perfect. For starters, the 4.7-inch screen size was found to be the most comfortable size after researching several hands of consumers. Likewise, the curved back was designed as such to conform to the uneven nature of the human palm.
Besides comfort, giving control of customization to the consumer is what makes the Moto X unique from the hordes of Android devices. By going to MotoMaker.com, buyers have the freedom to modify the appearance of their handset to their own liking, although the standard black and white color schemes are still available options. The camera, buttons, and wallpaper can also be differentiated through accent colors. Best of all, the website allows a custom message that will be engraved on the gadget’s back, to be supplemented by a welcome screen message every time the phone is turned on.
Note that these customization features are only available in the US through AT&T. It’s not yet clear if Motorola plans to expand this user-centric customization feature to other countries.
There’s not much to boast in the internal components of the Motorola Moto X, although they’re not something one can just write off as mediocre. The 4.7-inch display comes with a 1280×720 resolution, equivalent to 316ppi pixel density. Meanwhile, handling the processing department is the new Motorola X8 mobile computing system, which is a collection of eight cores that includes a Qualcomm Snapdragon S4 Pro that’s clocked at 1.7GHz. One of the chips allows Moto X to be always ready and listening for the users’ voice commands. All these and device is capable of running for 24 hours on a single charge.
Motorola Moto X Specs
- Android 4.2.2 Jelly Bean
- 4.7-inch 1280×720 pixel resolution, Super AMOLED display
- Motorola X8 Mobile Computing System
- 1.7GHz dual-core MSM8960DT Snapdragon S4 Pro
- Adreno 320 GPU
- 2GB RAM
- 16GB, 32GB internal memory
- 10-megapixel main camera, LED flash
- 2.1-megapixel front camera
- WiFi, WiFi hotspot
- GPS, A-GPS
- Dimensions: 129.3 x 65.3 x 10.4 mm
- 2200mAh battery
As for the operating system, many have speculated the Motorola Moto X to come with Android 4.3 right out of the box, but the device will only run Android 4.2.2 at launch. No official word has yet been released regarding when an update to the latest OS version is scheduled.
The Moto X is slated for a late August or early September release in the US. No word yet for the international version. The price can possibly vary from $500-$600 on AT&T though there’s nothing official just yet when it comes to the Google Play Edition.