Cream Guitars collaborated with E Ink to deliver the world’s first color-changing electric guitars, capable of dynamically switching between seven shades and patterns.

E Ink, the pioneer company behind electronic paper (ePaper) technology, recently announced its partnership with guitar maker Cream Guitars to integrate cutting-edge technology into its products and “break the rules” and challenging the legacy manufacturers of electric guitars.

The color-changing guitars were made possible by using E Ink Prism 3 ePaper, a low-power, durable, and color-changing technology in the clad surface of the musical instrument.

The shades range from yellow, brown, blue, and orange to white, black, and gray.

“We’ve redesigned every part of an electric guitar to broaden and enhance the playing experience. Through our innovative collaboration with E Ink, we are providing artists a level of creativity that extends well beyond anything available in today’s market,” said Luis Ortiz, CEO of Cream Guitars.

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