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Polaroid launches instant camera with autofocus

For those who want the old-school instant camera, here’s the one for you. Polaroid unveiled its newest analogy camera, the Polaroid Now.

You’re probably wondering what makes the new Polaroid Now different from the other instant cameras? The answer lies with its autofocus lens. With this feature, the camera automatically detects the subject and chooses either the 35mm or 40mm lens based on the distance of the subject.

Moreover, it now uses an i-Type film and an LED counter at the back. Polaroid said that the battery lasts for up to 10 packs film in one charge. Besides, it’s rechargeable with its micro-USB port.

However, there’s also a drawback. The Polaroid Now no longer has dual-lens, nor connectivity features that its predecessors have. It lacks Bluetooth which means that it could no longer be paired with a smartphone or tablet and you cannot change the modes of your photos. Instead, the camera only has a new button for self-time and double-exposure mode.

The Polaroid Now will be available for a price of $99 (~Php5,100). It comes in white and black. However, for a limited time, it will also be available in orange, red, yellow, blue and green colors.

As of now, we don’t know whether the camera will come to the Philippines.

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