Bashing competing devices in commercials is a common thing in the tech industry. Samsung, however, has gone all nice for the holidays. With nary a criticism of other brands nor a praise on its own features, the latest Galaxy Note 3 ad just wants you to cherish and reflect on your holiday memories.

Lasting almost two minutes, the Galaxy Note 3 Holiday Reflections ad has the titular device breathe life into a snowy town using 3D holiday images. Incidentally, you can watch the whole thing in high-def 3D if you want. From ice skating to decorating the Christmas tree and snowball fighting, this short video has it all. It’s even got that touching moment of a couple kissing under the mistletoe.

So, whether you’ve been naughty or nice, Samsung sends you season’s greetings and best wishes.



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