When it comes to buying smartphones, consumers would vie for the newly released units. However, data from a research firm proves that people tend to buy midrange Android devices rather than premium phones.
According to Strategy Analytics, Samsung’s Galaxy A51 became the top selling Android during the first three months of this year. This is tailed by Xiaomi’s Redmi 8, while the Galaxy S20 Plus became the only flagship phone to grace the third place on the firm’s top 6 breakdown.
Strategy Analytics’ Associate Director, Juha Winter, observes that due to the post-virus recession various countries are undergoing, consumers are starting to become more price-sensitive. It is also observed that mobile operators have reduced their subsidies.
Midrange phones becoming a dominating trend in the market was already a common sight even during previous reports. The best-selling Android phones of 2019 had previously stated that cheaper Galaxy A-series and Xiaomi models were a hit. Winter expounded that it continues to do so this year mainly because of the virus’ presence in the world.
But how about the iPhone series from Apple? It seems the company is the only exception because Canalys states that the iPhone 11 was the best-selling phone during the first quarter of the year. The iPhone’s 11 Pro Max and Pro coming in on the 6th and 10th spots, respectively.
However, if we are to take note of the coming iPhone SE, Apple did drop that it will sell on a much more affordable price. We can only wait and see whether Apple’s planning to join the ranks of the price-sensitive smartphone trends going on this year.